Instalk
Instant messages with the authenticity and warmth of the human voice.
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The Challenge
We aimed to create a more human instant messaging app to address the lack of clarity in text messages, offering a solution for those who prefer alternatives to typing.
The Solution
We developed an audio-focused app to convey tone and nuances missed in text, adding features like reusable audio phrases for quick and personalized messaging.
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The project:
We rapidly developed the project, creating a native audio recording component and a database for reusable audio phrases. The modern, colorful design provided a unique and user-friendly interface, distinct from traditional messaging apps.
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My Role:
Led UX/UI design and managed the entire design process.
Validated hypotheses through user testing and feedback.
Designed branding, visual identity, and communication strategy.
Took on versatile roles, ensuring a user-centered product.
Results:
In its early months, the app was downloaded by thousands of users. However, over time, it lost traction due to WhatsApp introducing audio messages—a feature on a platform where users already had all their contacts.
Even though our app provided a superior experience for audio messages, high operational costs eventually led us to shut down the servers in March 2015. Despite this, the project showcased the power of voice as a rich and personal communication medium.
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Aside of voice messages, the user can share the location and a photo.
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The simple login screen from the APP.
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Instalk logo
see also